An intensive training for anyone who wants to use - or is already using - Google Analytics 4 but lacks the time to explore it in depth.
Tell me
Do you want to collect your data using the new GA4, knowing it represents the future?
Are you working full-time with little spare time for extra learning?
Do you run a company website or handle "online operations" at work?
Are you preparing for a professional online presence and realize that knowing analytics tools is now a must?
What will you learn
In five 1.5-hour modules, you will learn:
How to correctly set up Google Analytics 4 and link it with Google Ads.
Which key events are best for your business and how to implement them.
How to measure whether traffic is being tracked correctly from all sources.
How to read event reports and standard reports, and how to combine data to form a complete picture of audience behavior.
How to configure custom reports and explorations.
You will discover tricks that allow you to make more effective use of your data.
Training format
Classes are held on-line, and you receive notes directly to your e-mail inbox. A private course option is also available, featuring hands-on training using data from your own Analytics account!
Additional materials
Analytics configuration checklist – handy if settings get changed accidentally.
UTM creation template – helps you create UTM tags in a clear, standardized way.
Invitation to the monthly "Strefa Analityki" Q&A sessions, where I answer questions from all course graduates for free.
Combining courses
If you’d like to combine knowledge from multiple courses, such as Google Analytics 4 and Tag Manager from Scratch, please email or call me (contact details). We can certainly tailor an offer to your specific needs.
Want to know more before signing up?
Check out the Strefa Analityki Knowledge Base and read How to Use GA4: An Interface Guide, along with other articles covering website traffic measurement.
Check the Terms and Conditions.
Trainer: Owwwla
A specialist in Analytics, Tag Manager, Ads, and Merchant Center tools. She has over nine years of experience with Google Analytics, including time spent on the Google support team; she has trained support teams in Poland, India, and Malaysia, and the people she trained still assist Google clients today.
She now focuses on sharing Analytics knowledge in Poland and providing technical support to website owners across multiple continents. She is also an active participant and volunteer at London MeasureCamp. The courses offered by Strefa Analityki are an original concept based on Google team training programs and practical client experience. Conducted via online sessions, the classes are supported by notes and supplementary materials, and are always grounded in current Google documentation and real cases.
If you are still considering a course, take a look at Strefa Analityki, read the articles in the Knowledge Base, and schedule a call with Owwwla.