As we all know the only current version of Google Analytics is its latest version - GA4. So it's a must-have to make sure it is properly configured and will collect correct data for your analysis. This checlist will help you find out if everything is well done or there is still something to improve.

By reading this article, you will learn about segments, what maybe also inspire you to further "creativity". If you are already looking for

Here I present the collected information regarding Google Analytics e-commerce and enhanced e-commerce and describe to whom it can be useful